Blog Layout

IS IT IMPORTANT TO HAVE A WEBSITE IN TODAY'S DAY AND AGE?

Ciaran Harkin • Nov 24, 2022

Yes we believe so... As the world evolves and develops, we are always looking to improve our businesses.



As the old ways are starting to fade away and companies slowly begin to transition to the digital side of the world. Some businesses are still stuck in their own ways and still in the “if it isn’t broke, don’t fix it” phase, but how many of them would change their ways if they knew the importance of having a website?


We understand that the online world can be scary and overwhelming for some of us, but with the professionals at Hark Digital, it’s our job to make sure you’re getting the best of the best in the digital world. We’re here to develop, transform and progress your digital side of the business. With that being said, we want to talk to you about the importance of having a website and transforming your business online.


Having a website isn’t just a platform to showcase your services/products; it’s much more than that. It’s a 24/7 online presence allowing anyone, anywhere and anytime accessibility. There’s no more waiting around for office hours to open; a 24/7 customer support such as FAQ’s and chatbot can provide customer support is a tough job for any business at any time. However, providing customer support online is easier and more cost-efficient than hiring personnel.


It’s not only just a way for your customer/client to have access to your business. It’s an excellent way to gather data consumer insights; analytic tools to allow you to identify who your typical customer is, how they found you, what they like, and adapt your business to maximise purchases through your site.


88% of consumers who search for a type of business on a mobile device call or go to that business within 24 hours.

The main reason for any business to have a website it to generate leads and increase sales. B2B companies with a lead generation website and who write regular blogs, generate 67% more leads versus their competition. 60% of smartphone users have contacted a business directly using the website "click to call" option. Global online retail sales are growing and expected to hit 21.8% of all retail sales Worldwide.


The many things a website does is cut costs and help you save money. Having an online present as well as simply displaying information, you can also use your website to sell goods & services directly to consumers, in some cases removing the need to use “brick-and-mortar” stores which involve large operating costs (staff wages, rental, utilities to name just a few). Eliminating these overheads will also allow you to lower your prices, giving your business that real competitive edge. Now, who doesn’t like saving money?

 

There are many other facts on why it’s important to have a website in today’s day and age. We believe we can help you develop an excellent website that can help you generate more sales and leads.


If that interests you, contact us today, and we can give you a fair and affordable quote.


Let us help you leave your mark in the digital world….


30 May, 2023
Should I sell online using an E-commerce Website??
by Ciaran Harkin 16 Nov, 2022
SEO Northern Ireland
How Can A Mobile App Help My Sports Club?
21 Oct, 2022
11 reasons why you should a mobile app for your sports club!
why you need SEO in 2022
21 Oct, 2022
It's no secret that search engine optimization (SEO) has become an essential part of any business' marketing strategy, especially when it comes to digital marketing. But how much do you know about SEO? Here we'll cover SEO benefits.
How much does an app cost in the UK?
06 Oct, 2022
When it comes to making an app, there isn’t a standard price or a ‘one price suits all’ solution - this is because all app developments have a different price range when creating separate apps.
Sprayfoam insulation
by Hark Digital 06 Sept, 2022
Why insulation contractors need to digitally transform now
Digital engineering
by Ciarán Harkin 06 Sept, 2022
What does digital engineering actually mean and why Hark Digital is placed well to perform it
Dispute resolution
by Hark Digital 06 Sept, 2022
Recent news on Hark Digital developing a new website for Dispute Assist
Mobile app for a trade association
by Ciarán Harkin 06 Sept, 2022
Overview of why trade associations should be considering introducing apps for their membership
More posts
Share by: